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About Beware The Deep Megaways
Playtech commissioned intelligence firm Black Cube to investigate Evolution’s activities in 2020, with the resulting dossier alleging Evolution supplied games into banned and sanctioned markets.
Evolution subsequently sued Black Cube and has sought to hold Playtech accountable in the related defamation case.
This week, Spectrum Gaming released its Evolution-commissioned report, and Playtech has highlighted a number of claims from Black Cube’s investigation that have been corroborated in the report.
What is Beware The Deep Megaways?
“They are currently aggressively growing the Hard Rock Casino brand, with developments under way in Las Vegas, New York City, Greece, Puerto Rico and Jamaica. They will put forth an attractive development proposal, and it appears that they now have the support of local government,” Klebanow notes.
As highlighted by Klebanow, Japan’s fragmented approach to gambling regulation may impact the development of Japan’s IR gambling industry, and Suzanne Perilloux Leckert, co-founding partner of Convergence Strategy Group somewhat agrees.
“Japan is acting cautiously, after observing missteps from other jurisdictions. They are proceeding in the way that best suits them,” she adds.
What is Beware The Deep Megaways?
Sportsbook operators have an inherent advantage over prediction markets in that the former can offer significantly larger sign-up and retention bonuses and gaming companies are leaning into those expenditures this football season.
Promotional spending is nice and has proven to be an effective customer acquisition tool, but both sportsbooks and prediction markets would do well to emphasize bespoke experiences for clients because they’re looking for customization.
“Twelve percent of respondents have switched platforms because another offered personalization aligned with their interests, while 9% said recommendations based on their interests would make them more likely to try a prediction market,” concludes Fullstory.
